实用国际商务英语谈判与沟通【2025|PDF|Epub|mobi|kindle电子书版本百度云盘下载】

实用国际商务英语谈判与沟通PDF格式电子书版下载

注意：本站所有压缩包均有解压码： 点击下载压缩包解压工具

Chapter One An Overview of International Business Negotiations1

Section 1 Outline of the Book1

Section 2 Definition of International Business Negotiations2

Section 3 Theories of International Business Negotiations5

Section 4 Features of International Business Negotiations7

Section 5 Objectives of International Business Negotiations9

Section 6 Categories of International Business Negotiations11

Section 7 PRAM Model for International Business Negotiations15

Section 8 Principles of International Business Negotiations17

Section 9 A Case of International Business Negotiations：How Giving Face Can Brew Success18

Knowledge added：Top Ten Practical Tips for International Business Negotiations25

Chapter Two Process of International Business Negotiations31

Section 1 A Framework of International Business Negotiations31

Section 2 Preparation for International Business Negotiations36

Section 3 Opening of International Business Negotiations39

Section 4 Formal Information Exchange of International Business Negotiations40

Section 5 Concession and Agreement of International Business Negotiations44

Section 6 Agreement Execution of International Business Negotiations49

Section 7 Simulation of International Business Negotiations50

Section 8 Case Study：A Successful International Business Negotiation50

Knowledge added：Business Negotiation—NO TRICKS52

Chapter Three Basic Links of International Business Negotiations57

Section 1 Introduction57

Section 2 Inquiries58

Section 3 Offers61

Section 4 Counter-offers63

Section 5 Acceptance65

Section 6 Conclusion of a Business Contract66

Section 7 Case Study：Shopping Tote Bag Negotiations71

Chapter Four Basic Qualities of International Business Negotiators78

Section 1 Requirements for Qualified International Business Negotiators78

Section 2 Responsibilities of International Business Negotiators83

Section 3 Teamwork for the Negotiating Team86

Section 4 Simulation of International Business Negotiations88

Section 5 Case Study：Chinese Negotiation Training on Sales Price88

Knowledge added Part Ⅰ：Ten Personality Traits of Top Negotiators91

Knowledge added Part Ⅱ：Long Yongtu（龙永图）：China's Chief Negotiator93

Chapter Five Management of International Business Negotiations99

Section 1 Brief Introduction to Management99

Section 2 Management of Negotiators in International Business Negotiations103

Section 3 Management of Teamwork in International Business Negotiations107

Section 4 Management of Agenda and Communication Forms in International Business Negotiations109

Section 5 Management of Time and Place in International Business Negotiations111

Section 6 Management of Atmosphere in International Business Negotiations113

Section 7 Management of Risks in International Business Negotiations114

Section 8 Simulation of International Business Negotiations118

Section 9 Case Study：The Conclusion of the Price of the Chairs for Airport119

Chapter Six Strategies and Skills of International Business Negotiations125

Section l An Overview and Comparison of Negotiation Strategies and Skills125

Section 2 International Business Negotiation Strategies126

Section 3 International Business Negotiation Skills129

Chapter Seven Etiquette in International Business Negotiations148

Section 1 Brief Introduction to the Importance of Etiquette148

Section 2 Basic Etiquette of People's Daily Performances149

Section 3 Etiquette in Formal International Business Negotiations150

Section 4 Etiquette in Contract Signing Ceremony154

Section 5 Manners in Attending International Business Negotiations156

Knowledge added：Ten Tips on French Business Etiquette157

Chapter Eight Intercultural Issues and Styles of International Business Negotiations162

Section 1 Factors Influencing International Business Negotiations162

Section 2 Foundation and Types of Culture in International Business Negotiations166

Section 3 Cultural Differences in International Business Negotiations170

Section 4 Personal Styles of International Business Negotiations176

Section 5 Team Styles of International Business Negotiations179

Section 6 Cultural Styles of International Business Negotiations181

Section 7 Simulation of International Business Negotiations190

Knowledge added：Culture Differences in the Preferred Flow of Business Negotiations190

Chapter Nine International Business Price Negotiations195

Section 1 Formation of the Price in International Business Negotiations195

Section 2 Features of International Business Price Negotiations200

Section 3 Targets of International Business Price Negotiations202

Section 4 Essentials of International Business Price Negotiations204

Section 5 Skills of International Business Price Negotiations207

Section 6 Cases of International Business Price Negotiations211

Chapter Ten International Business Contract Negotiations220

Section 1 Formation of a Contract in International Business Negotiations220

Section 2 Features of International Business Contract Negotiations227

Section 3 Objectives of International Business Contract Negotiations230

Section 4 Principles of International Business Contract Negotiations231

Section 5 Strategies and Skills of International Business Contract Negotiations233

Section 6 A Case Study of International Business Contract Negotiations237

Chapter Eleven Language Skills and Non-business Communication in International Business Negotiations243

Section 1 Features of Language Skills of International Business Negotiations243

Section 2 Language Skills of International Business Negotiations245

Section 3 Importance of Non-business Communication in International Business Negotiations250

Section 4 Non-business Communication in the Phase of Greeting Customers in International Business Negotiations251

Section 5 Non-business Communication in the Phase of Formal Negotiations in International Business Negotiations251

Section 6 Non-business Communication at Other Activities in International Business Negotiations252

Section 7 Non-business Communication in the Phase of Seeing off Customers in International Business Negotiations258

Appendix Ⅰ：The First Simulation of International Business Negotiations261

Appendix Ⅱ：The Second Simulation of International Business Negotiations269